Back to the Learning Academy.

How to target influencers?

Why is influencer marketing suddenly so popular? With the rise of social media, it's never been easier to connect with people and audiences all across the globe.

Additionally, 70 percent of millennial consumers are influenced by the recommendations of their peers in buying decisions according to an influencer marketing survey conducted by Collective Bias.

To learn more about targeting influencers, read Cision's article

Related Articles

Schachter Recap

TSX has been a partner of the Josef Schachter ‘Catch the Energy Conference’ since 2019. This year's conference was held on October 19, 2024 in Calgary and was an overwhelming success.

Millani’s Semi-Annual ESG Sentiment Study of Canadian Institutional Investors

Is ESG dead? No, but it may not be enough anymore. Millani's ninth Semi-Annual ESG Sentiment Study of Canadian Institutional Investors highlights asset managers and owners are no longer just considering ESG factors in their investment assessments but now expanding to the broader impacts (positive and/or negative) of their investments.